Étienne Garbugli
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Étienne Garbugli
  • Home
  • Articles
  • Books +
    • Lean B2B (2nd Edition)
    • Solving Product
    • Find Your Market
    • The SaaS Email Marketing Playbook
    • All Other Products
  • Course
  • Live Workshops
  • Work With Me
  • About +
    • Media
    • Travels
    • Ongoing Projects

21 Lives

Reaching beyond the known world

Imagination is limited by experience, our own and our own culture’s. We don’t really create, we generally remix as it’s near impossible to create something that shares

Iterate your life a week at a time

Champions don’t become champions in the ring… they are merely recognized there (John C. Maxwell). This past year, I worked for an Agile software development company. Agile

Keep in mind future money

About same time last year, I was closing a successful consulting business and selling almost everything I owned getting ready to move to Asia. In spite of

Inflated bubbles burst

When I started University, I was impressed at how often some people had things to say in class. As I started really listening and getting to know

Failure is bad?

School teaches you that failing is bad. There’s nothing to win by re-doing the same class over. Work doesn’t want you to fail; you might get fired
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MY FAVOURITE POSTS

Thoughts

Why Rate of Learning is Your Most Important Metric

DECEMBER 17, 2017
Thoughts

Building Momentum

SEPTEMBER 14, 2012
Thoughts

Don’t ask for permission

JUNE 21, 2011
Thoughts

Don’t do what Réal did…

SEPTEMBER 13, 2012
Thoughts

7 Reasons Why I Stopped Being a Fan

NOVEMBER 26, 2012

Current Location

Map – Padova, Ital

Located in: Padova, IT

Featured Project

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About Étienne Garbugli

Étienne helps product-led SaaS companies turn signups into revenue with lifecycle email — the same approach that drove 4x revenue growth at LANDR, where he built the program. Three-time founder. 13 years in SaaS.

Tens of thousands of operators and founders rely on his books: The SaaS Email Marketing Playbook, Lean B2B, Find Your Market, and Solving Product.

Disclaimer: As an Amazon Associate, I earn commissions from qualifying purchases. Your support helps fund my ongoing research and writing.

Disclaimer: As an Amazon Associate, I earn commissions from qualifying purchases. Your support helps fund my ongoing research and writing.

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© 2026 Étienne Garbugli
© 2026 Étienne Garbugli