Here is a selection of publications where I have been featured:
- In December 2022, I was interviewed by Jakob Lowenbrand of Brightvision. We talke about innovation and growth in B2B, the foundations of Lean B2B marketing, and how re-energizing your product can benefit your customers.
- In July 2022, I spoke to marketing expert Glenn Schmelzle of The Funnel Reboot Podcast. We talked about startups, The Lean B2B Methodology, and marketing for complex B2B products.
- In July 2022, I was interviewed by John Fontenot of Path 2 Product. We talked about growth, customer research, and my book, Solving Product.
- In May 2022, I was interviewed by Jason Knight for the One Knight in Product podcast. We talked about the second edition of Lean B2B, the challenges of starting out in B2B, and our new certification program.
- In December 2021, I spoke to Ari Massoudi of the Épistémê Entrepreneur podcast. The interview is in French. We talked about innovation, deep tech, startups, and The Lean B2B Series.
- In September 2021, I gave a talk on product value at ProductTank Waterloo. I discussed how to lock in on the core value of a product, identify its best users and customers, and iterate and grow that value over time.
- In May 2021, I was a keynote speaker at Factuel 2021. The talk, in French, introduces the process for discovering new opportunities inside organizations at the heart of the second edition of Lean B2B.
- In April 2021, I spoke at a Lean Culture event hosted Sean K. Murphy. We talked about how new product opportunities first appear inside organizations, and how entrepreneurs can capitalize on those opportunities.
- In January 2021, I was interviewed in French by marketer Thoma Daneau. We talked about email marketing and the value of marketing automation.
- In December 2020, I was interviewed by Tehnopol Science Park in Estonia. We mostly talked about email marketing. The interview was also translated into Estonian.
- In November 2020, I was interviewed by Laurier Mandin of the Product Knowledge Podcast. We mostly talked about my new book, Solving Product.
- In September 2020, I was interviewed by Natalia Luneva of the SaaS Boss Podcast. We talked about SaaS onboarding strategy.
- In July 2020, I was interviewed by Andrew Turner for the The G&T Sessions. We talked my new book, Solving Product, and various tech-related topics.
- In May 2019, I was interviewed by Logan Lyles for the B2B Growth Show. We talked about customer discovery in B2B.
- In October 2018, I was interviewed by Matt Starnes for the Leading Results podcast. We talked about my new startup, Highlights, and the state of inbound marketing.
- In November 2017, 26 Time Management Hacks was re-published on Business Insider. It was then featured on Nigerian Daily News and in The Globe And Mail.
- In December 2016, In preparation for the launch of the Control Alt Deceit game, I was interviewed by the Montreal in Technology blog.
- In February 2016, I was interviewed by Alex Berman. We talked about how to launch new products in B2B. We did a followup interview in June 2017.
- In March 2015, I was interviewed by Riku Lindholm. We talked about Lean B2B in preparation of his upcoming book.
- In August 2014, I was interviewed again for the Visual Studio Talk Show (French). We talked about the Lean Startup.
- In May 2014, following the publication of Lean B2B: Build Products Businesses Want, I was interviewed by Andrew Warner of Mixergy. The interview turned into the Master Class: How to use lean B2B ideas.
- In January 2015, the followup to my very popular SlideShare presentation was featured on the SlideShare Blog, Business Insider and the Financial Post. The presentation, and the associated Kickstarter campaign, inspired this analysis (French).
- In July 2014, I was featured on Business Insider for 13 Successful Entrepreneurs Share Their Favorite Piece Of Advice.
- In December 2013, my presentation 26 Time Management Hacks I wish I’d known at 20 was voted Most Liked presentation of 2013 by SlideShare. It was included in their Zeitgeist.
- In May 2013, following the success of my time management presentation, I was interviewed for the SlideShare blog.
- In May 2013, I was interviewed for the Visual Studio Talk Show (French). We exchanged ideas on user experience, agility, product design and I shared a few life stories and insights.
- In April 2013, my presentation 26 Time Management Hacks I wish I’d known at 20 received well over 1M views on SlideShare. Business Insider, Reddit and Lifehacker picked up the story bringing viewership well over 6M people.
- In September 2012, the National Post wrote an article on my entrepreneurial experiences following my popular HireVoice post-mortem.