Étienne Garbugli
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Étienne Garbugli
  • Home
  • Articles
  • Books +
    • Lean B2B (2nd Edition)
    • Solving Product
    • Find Your Market
    • The SaaS Email Marketing Playbook
    • All Other Products
  • Course
  • Live Workshops
  • Work With Me
  • About +
    • Media
    • Travels
    • Ongoing Projects

Author: Étienne Garbugli

Anyone can teach us a thing or two

Nothing is truer than that. At least, anyone can teach me a thing or two. Since the 21 lives community and readership is growing very quickly this

Someone, somewhere is already doing that…

At a startup incubation event last Fall, I was pitching a product I was working on. It was going well, investors were asking a lot of questions;

First year in review – the 10 most popular posts

It wasn’t always easy but, somehow, I managed to pull together a full year of blog posts. I may have skipped a week or two (vacations and

The flipside of productivity

Doing work is the best way to get working… Quick tasks on your To Do list help you get started and avoid procrastination… But, if you just

What leadership is not

It’s easy to get leadership confused. If you’re a manager or are in a managing position you can call yourself a leader. If you have charisma or
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MY FAVOURITE POSTS

Thoughts

Why Rate of Learning is Your Most Important Metric

DECEMBER 17, 2017
Thoughts

Building Momentum

SEPTEMBER 14, 2012
Thoughts

Don’t ask for permission

JUNE 21, 2011
Thoughts

Don’t do what Réal did…

SEPTEMBER 13, 2012
Thoughts

7 Reasons Why I Stopped Being a Fan

NOVEMBER 26, 2012

Current Location

Map – Padova, Ital

Located in: Padova, IT

Featured Project

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About Étienne Garbugli

Étienne helps product-led SaaS companies turn signups into revenue with lifecycle email — the same approach that drove 4x revenue growth at LANDR, where he built the program. Three-time founder. 13 years in SaaS.

Tens of thousands of operators and founders rely on his books: The SaaS Email Marketing Playbook, Lean B2B, Find Your Market, and Solving Product.

Disclaimer: As an Amazon Associate, I earn commissions from qualifying purchases. Your support helps fund my ongoing research and writing.

Disclaimer: As an Amazon Associate, I earn commissions from qualifying purchases. Your support helps fund my ongoing research and writing.

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© 2026 Étienne Garbugli
© 2026 Étienne Garbugli