Étienne Garbugli

Entrepreneur & Author of Lean B2B

The little things don’t matter

By Étienne Garbugli | August 26, 2012 | 0 Comment

The details only matter when you have real users. Launch rough, optimize when you have traction.


Étienne Garbugli

Etienne works at the intersection of Technology, Product Design and Marketing. He’s a three-time Startup Founder, a five-time entrepreneur, and a UX research expert. Etienne is also the Author of Lean B2B: Build Products Businesses Want. Lean B2B is a framework used by thousands of entrepreneurs & innovators to reduce the risk of their B2B ventures.


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