By Étienne Garbugli | October 22, 2012 | 0 Comment
Tell them (audience) what you are going to tell them (the intro), Tell them (the body), Tell them what you just told them (the conclusion). Much of public speaking and getting things to stick is repetition (Aristotle).
Etienne works at the intersection of Technology, Product Design and Marketing. He’s a three-time Startup Founder, a five-time entrepreneur, and a UX research expert. Etienne is also the Author of Lean B2B: Build Products Businesses Want. Lean B2B is a framework used by thousands of entrepreneurs & innovators to reduce the risk of their B2B ventures.