Étienne Garbugli

Entrepreneur & Lean B2B Author

Remove uncertainty

By Étienne Garbugli | October 29, 2012 | 0 Comment

People don’t like uncertainty. Remove the fear, and people will be more willing to pay you (Jason Fried).

Étienne Garbugli

Etienne works at the intersection of Technology, Product Design and Marketing. He’s a two-time Startup Founder, a four-time entrepreneur and a UX research expert. Etienne published Lean B2B: Build Products Businesses Want. The Lean B2B methodology helps entrepreneurs around the world build successful businesses.

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