Étienne Garbugli

Entrepreneur & Lean B2B Author

Lead by objectives

By Étienne Garbugli | July 27, 2012 | 0 Comment

If you tell people where to go, but not how to get there, you’ll be amazed at the results.
(General George S. Patton)

Étienne Garbugli

Etienne works at the intersection of Technology, Product Design and Marketing. He’s a two-time Startup Founder, a four-time entrepreneur and a UX research expert. Etienne published Lean B2B: Build Products Businesses Want. The Lean B2B methodology helps entrepreneurs around the world build successful businesses.


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