By Étienne Garbugli | August 9, 2012 | 0 Comment
Don’t underestimate the power of foot-in-the-door (Robert Cialdini).
Even a very small foot-in-the-door can yield high results.
Etienne works at the intersection of Technology, Product Design and Marketing. He’s a two-time Startup Founder, a four-time entrepreneur and a UX research expert. Etienne published Lean B2B: Build Products Businesses Want. The Lean B2B methodology helps entrepreneurs around the world build successful businesses.
When presenting, be comfortable in the silences you create, people are listening.