Étienne Garbugli

Entrepreneur & Lean B2B Author

Don’t shit in your own trail

By Étienne Garbugli | January 10, 2012 | 0 Comment

When I started working as a teen, my father started sharing work-related wisdom. At the time, one of the lessons that stuck was:

Don’t shit in your own trail (loosely translated from French).

Through this crude piece of advice (sorry for the language), he meant:

  1. Don’t rule yourself out of past opportunities you might have to get back to. There’s no point in ruining contacts and relationships.
  2. There’s a reason why you took a certain path and chose certain options. Don’t lose track of the motivations behind your decisions because, at some point in time, it was exactly what you wanted.

We have a tendency to focus on our current position at the cost of forgetting the thinking process that brought us there. Right now might not be exactly where you want to be but, there are reasons why you chose that trail. At some point, it made sense to move away, get that job or get married. Well, hopefully…


Étienne Garbugli

Etienne works at the intersection of Technology, Product Design and Marketing. He’s a two-time Startup Founder, a four-time entrepreneur and a UX research expert. Etienne published Lean B2B: Build Products Businesses Want. The Lean B2B methodology helps entrepreneurs around the world build successful businesses.


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