Étienne Garbugli

Entrepreneur & Lean B2B Author

7 Reasons Why I Stopped Being a Fan

By Étienne Garbugli | November 26, 2012

I’ve never been much of a fan. Over the years, I met a few movie stars, musicians, comedians, athletes and, more than my share of successful entrepreneurs. I don’t think I’ve ever been star-struck but, I’ve been intellectually intimidated more than a few times. As a non-famous person, it’s hard to bridge the gap between what […]

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How I learned to kill my creative instincts

By Étienne Garbugli | October 19, 2012

I was raised to believe that everything is possible. To this day, I still thank my parents for raising me this way but, I also realize the downsides of this belief. In the business world, you can dream big but, it’s rarely the person with the wildest imagination that wins the prize. In fact, the most […]

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So, I’ve decided to write a book…

By Étienne Garbugli | September 16, 2012

Yes, I’m writing a book. It’s a difficult commitment to make and, an even more difficult commitment to voice; it can sound pretentious, idealistic or just overly ambitious. I’ve had a lot of fun taking notes of people’s initial reactions and will find it very motivating throughout the process (I’m weird like that). « Everyone […]

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Love the process more than you love the result

By Étienne Garbugli |

How many people do you know would like to have their own business? write a book? be famous? travel the world? be rich? (other)? It’s easy to love the outcome (being rich is better than not being rich). But, most of the time you’ll spend on the way to achieving the next great thing will […]

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Realize there’s no one else

By Étienne Garbugli | September 15, 2012

What do you do if you need to make a big life-changing decision? Perhaps some research, you look at previous situations, read, ask colleagues and friends, consult experts, create decision charts to weigh the good and the bad… but, even after that, you realize that no one has the answer. More information becomes too much […]

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Building Momentum

By Étienne Garbugli | September 14, 2012

Upward or downward, there is always momentum. Success breeds success while failure, more often than not, leads to more failure. It’s the people that work that get the work while, people that don’t, are kept out of the loop. Improve your momentum. If you’re in business, never stop pitching new clients. If you have a […]

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