Étienne Garbugli

Entrepreneur & Lean B2B Author

Find more customers

By Étienne Garbugli | August 3, 2012

Always finish calls with: OK, if you don’t want to buy from me, can you please give me the names of a couple of people who would?

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Promises mean nothing

By Étienne Garbugli |

Your market’s word means nothing. Promises are not sales. It’s not what your customers say that’s important, it’s how they behave (Pat Flynn).

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Take the next step

By Étienne Garbugli | July 27, 2012

When selling, always speak in expectation of the next step (the next meeting, the work, etc) (Jérôme Daoust).

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The best salesperson

By Étienne Garbugli |

The best salesperson is the company founder. Other people won’t have the passion for it (Bill Aulet).

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