I work at the intersection of Tech, Product Design and Marketing. I'm a three-time Startup Founder (Highlights, Flagback and HireVoice), a five-time entrepreneur, and a UX research expert.
I published the book Lean B2B: Build Products Businesses Want, and the Expanded Lean B2B Course. The Lean B2B methodology helps thousands of entrepreneurs and innovators around the world create sustainable innovation.
My presentation 26 Time Management Hacks I Wish I'd Known at 20 was viewed by more than 30M people around the world.
You can read more about me here.
Having read most of the classic books on Lean Startup (Eric Ries, Steve Blank, Alex Osterwalder, Ash Maurya, Cindy Alvarez, etc.), finding “Lean B2B” and absorbing its content has been essential to understand and/or confirm (since I’ve worked in a large corporate myself) what the differences in the B2B space is.
Garbugli breaks down the processes and steps needed to succeed as a B2B start-up. The lessons, tips, questions, experiences were incredibly valuable and the case studies demonstrate how other start-ups have pivoted to succeed.
Lean B2B is the definitive guide for any B2B entrepreneur. This complete collection of stories and experiences is the perfect companion resource as you embark on your entrepreneurial journey. The book will pay itself off in the first couple of pages!
Lean B2B is definitively one of the most inspiring books I have read so far covering B2B market. This is a must read for every B2B entrepreneur, SaaS creator or consultant and business school student. It's the kind of book you don't read once, you go back to it on a regular basis.
It’s easy to spin a negative into a positive. It’s also easy to make a positive sound negative. But there’s really no point in doing a year-end review and bury the facts under spun positives, so here goes the hard truth: 2018 is the year during which I worked the most, but have the least […]
I’m nowhere near the age of retirement. In fact, I’m not sure I actually believe in the concept of retirement. Yet, for some reason, a key line of thought this year has been “What would I do if I were to do it again?” I decided to take a crack at writing my thoughts on […]
Ludo and I are pretty big on productivity. With an app to build and the need to get production-ready in a bit under 6 weeks, there’s a lot of things we need to get done. As a bootstrapped, two-man unit, it makes sense to try and do more with less. That’s why we thought we’d […]
