I work at the intersection of Tech, Product Design and Marketing. I'm a two-time Startup Founder (Flagback and HireVoice), a four-time entrepreneur and a UX research expert.
In 2014, I published the book Lean B2B: Build Products Businesses Want. The Lean B2B methodology has since helped hundreds of entrepreneurs and innovators around the world create sustainable innovation.
You can say I'm « Internet-famous ». My presentation 26 Time Management Hacks I Wish I'd Known at 20 was viewed by more than 20 million people around the world.
You can read more about me here.
Having read most of the classic books on Lean Startup (Eric Ries, Steve Blank, Alex Osterwalder, Ash Maurya, Cindy Alvarez, etc.), finding “Lean B2B” and absorbing its content has been essential to understand and/or confirm (since I’ve worked in a large corporate myself) what the differences in the B2B space is.
Garbugli breaks down the processes and steps needed to succeed as a B2B start-up. The lessons, tips, questions, experiences were incredibly valuable and the case studies demonstrate how other start-ups have pivoted to succeed.
Lean B2B is the definitive guide for any B2B entrepreneur. This complete collection of stories and experiences is the perfect companion resource as you embark on your entrepreneurial journey. The book will pay itself off in the first couple of pages!
Lean B2B is definitively one of the most inspiring books I have read so far covering B2B market. This is a must read for every B2B entrepreneur, SaaS creator or consultant and business school student. It's the kind of book you don't read once, you go back to it on a regular basis.
This post was originally titled “How I created a presentation viewed by over 250,000 people on Slideshare in just 8 hours”, but as the numbers kept increasing to now well-over 2,500,000 viewers, the title no longer made sense. Creating the presentation A few years back, I wrote a blog post about how I had begun […]
In my family, people read a lot. While my mother reads fiction (mostly thrillers), my father reads business books (lots of them). Growing up, I was always fascinated by the effort and energy that my father put into underlining anything in books, reports or magazines that could be relevant to his work. It’s hard to […]
Before leaving for Asia, I was part of a Mastermind group. Our group was composed of startup founders, marketing consultants, business coaches, social media experts, design specialists, etc. All in all, 9 successful entrepreneurs from Montreal and around. Our backgrounds and businesses were very different but we shared the same desire to experiment with business models, […]
